ESPN
Saturday Night Football on ABC
Under these lights... anything can happen on Saturday Night.
The biggest games unfold under the lights all season long on Saturday Night Football. This campaign captures the idea that what happens under the lights is special. The electricity energizes the whole stadium, a whole fan base and adds another component to the matchup. The lights represent the National Spotlight shining bright on College Football’s unique atmosphere – energy, pageantry and promise that Under These Lights Anything Can Happen on Saturday Night.
next project: The Last Dance Predictions