Chief Decision Officer

When it comes to personal finance tools, NerdWallet has firmly established itself as ‘The most important decision for all your financial decisions’. And when it comes to making decisions in the sports world, late summer is the absolute peak time of year for fans across the country thanks to the frenzy around starting a new fantasy football season. How many leagues should I be in? Who should be the commissioner? Should the draft be snake or auction? What are the stakes? Who should I take in the first round? Is this trade offer worth it? The list goes on and on.

The timing was perfect for Creative Studio and Nerdwallet to collaborate on the introduction of a new addition to the C-suite here at the Worldwide Leader – ESPN’s first ever Chief Decision Officer. Our new CDO, NFL uber-nerd Mina Kimes, confronts the decision making dilemmas gripping the nation in this playful, tongue-in-cheek custom creative that authoritatively lets the world know that the time has come to end indecision and instead, turn to those with unbiased expertise. The time has come to turn to NerdWallet.