State Farm

Carrie Brzezinski-Hsu

Brzezinski_Carrie

Vice President, ESPN Creative Studio

Anthony Nelson

Nelson Anthony

Vice President

Jay Marrotte

Marotte Jay

Jamie Overkamp

Overkamp Jamie

Creative Director

Andy Truong

People Photo - Truong_Andrew

Writer

Kyle Wright

Wright Kyle

Senior Director

Nick Aquilino

Aquilino Nick

Senior Producer

Lisa A. Stokes

Director of Talent Production and Athlete Casting

Nicole Gartner

nicole gartner

Social Media Branded Content Specialist

Chris Duffy

Director of Talent Planning and Management 

Colin Ryan

Manager, Brand Connect

ArtClass Content

Production Company

The Last Dance was one of ESPN's most highly anticipated documentaries ever, so we created a campaign where SportsCenter anchors started looking forward to its release all the way back in 1998. We doctored 90s footage of Kenny Mayne, Keith Olbermann and Linda Cohn and had them predict and look forward to it's release twenty years before it was made, while predicting a few other fun things about the future too.

The Last Dance Hero

Insurance

Post-Production

Production

Basketball

The Last Dance Predictions

The Last Dance Case Study Thumbnail

The Last Dance Case Study

The Last Dance Spot Placeholder

The Last Dance Spot

 The Last Dance Social Spot Placeholder

The Last Dance Social Spot

ESPN

ESPN is a melting pot of international talent, including Milwaukee Bucks NBA star Giannis Antetokounmpo who hails from Greece. We like to make everyone feel welcome, even if that means we participate in regional traditions.

Von Miller Aaron Judge Giannis Antetokounmpo

TISC Triple Hero

Media

TISC: Aaron Judge

AdWeek

ESPN's 'This Is SportsCenter' Is Back

TISC: Von Miller

ESPN MediaZone

ESPN Media Zone

'This is SportsCenter' Has Gone to the Birds 

Creative

Writing

Baseball

Football

This is SportsCenter

TISC: Giannis Antetokounmpo Greek Traditions

TISC: Aaron Judge All Rise

Cubicle 1

TISC: Von Miller Lunch Break

American Family Insurance

Kim Salatino

Pasqualetto Kim

Associate Creative Director

Ira Fritz

Fritz Ira

To commemorate the launch of the highly anticipated documentary, “The Captain,” an unforgettable exploration into the life and baseball career of Derek Jeter, ESPN, American Family Insurance and Art Class Content joined forces to create our own must-see campaign “Grati2ude”.  By transporting Derek back in time to some of the most defining moments of his life, the Yankees legend was able to step back up to the plate one more time to share his sincerest appreciation with those who inspired his journey from little kid growing up in Kalamazoo to baseball icon and first-ballot Hall of Famer.

Grati2ude Hero

Design

Grati2ude

792060978

Grati2ude Spot 01

Grati2ude Spot 02

Grati2ude Spot 03

Ford Bronco

ESPN CreativeWorks

Paul Meehan

Meehan Paul

Brian Berk

Trent Stogsdill

Sr. Director Brand Connect

National Geographic CreativeWorks

Michael Wiese

Senior VP, Branded Content

Tom King

Senior Creative Director, Branded Content

Susie Miles

Line Producer, Branded Content

ABC CreativeWorks

Jeffrey Weinstock

VP & Creative Director

Chris Powers

Executive Creative Director

Neil Sadhu

Writer/Producer

Jimmy Chin/Brooke Raboutou

Production Partners

Nick Martini

Director

Stept Studios

Kip Moore

Nina Meredith

Riverside Entertainment

Ford challenged Disney to launch the Ford Bronco ‘back into the wild’ after a 24-year hiatus, authentically featuring the Bronco within the content.  Disney CreativeWorks created the BUILT WILD short film series, in collaboration with Academy Award-winning filmmaker and adventurer Jimmy Chin, and featuring Chin, champion climber Brook Raboutou and platinum-selling music artist Kip Moore.  The films became a major media moment, broadcast on July 13th, 2020 as a  ‘roadblock’ premiere across ABC, ESPN and National Geographic, and debuting the Bronco in the first 8pm ad break. The films also streamed from Hulu, YouTube, Facebook and Ford.com, and had an in-show integration and feature presentation on Good Morning America the next day. The Bronco’s debut won over so many hearts that online reservations for both the two and four-door versions sold out in mere hours after its release.

Ford Bronco Hero

Automotive

Outdoor Sports/Adventure Sports/Climbing

Built Wild

Built Wild - SC Ford Bronco Placehlder

Built Wild - SC

Built Wild - NAT GEO Placeholder

Built Wild - NAT GEO

Built Wild - ABC Placeholder

Built Wild - ABC

Cheez-It

Genta Nakahara

Nakahara Genta

Justin Swiderski

Swiderski Justin

Michael Prado

Prado Michael

Producer

Mike Foss

Senior Director Digital & Social Video­

Matt Ufford

Dir Digital Video/Social Content

Joe Knaus

Director of Brand Connect

Greenpoint Pictures

Building off of the success of last season’s partnership, Cheez-It and ESPN CreativeWorks teamed up to bring fans Who’s in My Belly?, a college football and Cheez-It-centric band consisting of Jason Fitz (previously a member of the chart-topping country music group The Band Perry, a Grammy-nominated artist and acclaimed multi-instrument musician and Julliard alum) and Mike Golic Jr. (one of our premiere digital college football talents). CreativeWorks collaborated with Golic Jr. and Fitz to create original music videos and album artwork. The music videos serve as ad pre-roll ahead of the *Rankings Reaction* Digital Live show they host which airs across ESPN digital and social channels. We will also see Who’s in My Belly? integrated in content time of the show. As Golic Jr. and Fitz provide analysis of the weekly release of the CFP Rankings they’ll do so in an environment featuring branded décor inspired by the campaign. The studio will also be stocked with their favorite Cheez-It products for snacking throughout. All show graphics were developed by ESPN CreativeWorks including feature animations for their weekly Cheez-It Crunch Time segments which run in *Rankings Reaction* and weekly in college football games, creating a full 360 program across all of ESPN’s platforms.

Cheez-It Image #1

Cheez-It Image #2

Cheez-It Image #5

Cheez-It Image #3

Cheez-It Image #4

Who's in My Belly Hero

Food & Beverage

College Football

Who's in My Belly?

Who's in My Belly Spot #1 Placeholder

Who's in My Belly Spot #1

Who's in My Belly Spot #2 Placeholder

Who's in My Belly Spot #2

Cheez-It Ranking Reaction Placeholder

Cheez-It Ranking Reaction

YouTube TV

Brett Becks

Becks Brett

Director, Branded Integration

Jamie Eschricht

Associate Director, Branded Integration

Oriana Bravo

Coordinator

Nicholas Faria

Faria Nicholas

Marketing Coordinator

Angela Virsinger

Graphic Artist

Jacob Gene

Brendan Duffey

Kaity Baker

Kaity Craig

Manager

Joe Madrid

Coordinator MSI

Bruce Kalfus

Sr Director of SBS

Tami Telford

Manager of SBS

Brian Blackiston

Assoc Manager of SBS

Sara Gotfredson

VP Multimedia Sales DTCI

Jordon Wells

Director Multimedia Sales DTCI

Annette Mitchell-Scott

Account Exec Television Sales DTCI

Ian Lauth

YouTube TV tips off its 3rd year as presenting partner of The NBA Finals. The multiyear partnership also includes YouTube TV as the presenting partner of The Finals for the WNBA and the NBA G League. Throughout the partnership “The Finals presented by YouTube TV” has been featured prominently during all Finals games including on the court and in-arena. In addition, YouTube TV has also been featured in ABC commercial spots and in-game branded integrations complemented by a major presence across the NBA’s digital and social media assets. Three brand new innovative sponsorship executions were created to air throughout each game’s broadcast. The YouTube TV User Interface was showcased by putting the viewer in “the user’s chair” simulating a navigation path to access the game. This new UX delivers the most impactful and dynamic moments, with the YouTube TV User Interface serving as the containers for each replay, building on the earlier “Try It Free Throws” success.


2020 NBA Playoffs - Finals Sizzle Hero

Sports

The NBA Finals presented by YouTube TV

2020 NBA Playoffs - Finals Sizzle Placeholder

2020 NBA Playoffs - Finals Sizzle

Dos Equis

Framework

College football is here and since fans aren't able to attend games like they normally would, Dos Equis is bringing game day to them. At least the parts of game day that have to do with beer. In these spots we see college football experts Chris Fowler and Maria Taylor hosting their own 'home-gate' when Dos Equis shows up with a stadium concession stand (with a twist) and a cooler that keeps them close to beer and socially distant from people.

Dos Equis: Home-gate Hero

Home-Gating

ESPN DosEquis Message In A Bottle Placeholder

ESPN x Dos Equis Message In A Bottle

ESPN DosEquis Concession Stand

ESPN x Dos Equis Concession Stand

Janice Algenio

Algenio Janice

Digital Developer

Everyone across the sports world, from passionate fans to superstar athletes, is feeling the huge void without live sports. In an effort to provide an outlet for them to share their personal stories – including what they miss most and what their hopes are for the future – ESPN launched a new campaign around #DearSports to bring the community together into the larger conversation and asks: “If you could talk to sports, what would you say?”

The initiative kicked off on Twitter from the @espn account with a tweet encouraging fans to use the hashtag and share what they miss most about sports. ESPN is featuring the videos across TV, audio and digital platforms within relevant programming and markets. [ESPN.com/dearsports](https://promo.espn.com/espn/featured/dearsports/ "ESPN.com/dearsports") serves as the platform for individual letter segments.



Dear Sports

What We Do

The Last Dance Predictions

This is SportsCenter

Grati2ude

Built Wild

Who's in My Belly?

The NBA Finals presented by YouTube TV

Home-Gating

Dear Sports

Cinematic Trailers Sizzle Reel

Spiderman: Homecoming

Fletcher's Drive

The Rick Museum

Scotts Big Bang

Live Más Student Section of the Year

Heisman House

Men In Black International: Not Human

The Neighborhood

Chief Decision Officer